On 1 and 2 November 2025, Shopee Malaysia brought together top creators, brands, and partners for a two-day showcase of creativity and community through Shopee House and the Shopee Superstar Awards 2025, powered by Proton Malaysia and La Roche-Posay. Both events came together to underscore Shopee’s ongoing commitment to nurturing Malaysia’s creator ecosystem and empowering affiliates, content creators, and brands to grow together ahead of the upcoming Shopee 11.11 Big Sale.
The weekend kicked off with Shopee’s flagship Shopee House, a networking event designed to strengthen partnerships between Shopee’s brands and affiliates. Over 85 brands and 600 Shopee affiliates connected during the two-day event, forging 1,300 new collaborations while exploring new launches and content strategies across Shopee Live, Shopee Video, and social media platforms ahead of the 11.11 Big Sale.
Culminating the weekend’s celebrations, the Shopee Superstar Awards 2025 celebrated outstanding affiliates and creators who transformed creativity and collaboration into lasting success. The evening also featured Shopee’s 11.11 Big Sale brand ambassador, Dato’ Sri Aliff Syukri, who inspired attendees with his entrepreneurial journey, “When I first started my business, I never imagined standing here as Shopee’s 11.11 brand ambassador. But Shopee has shown that anyone, with hard work, creativity, and faith, can turn small beginnings into something great. I hope tonight reminds everyone that your success story might be the next one celebrated on this stage.”
A total of 136 awards were presented across 31 categories, including 10 fan-favourite awards chosen through public voting, and the prestigious “Shopee Affiliate 5 Million Ringgit Club” and “Shopee Affiliate 3 Million Ringgit Club” awards which recognise affiliates who achieved exceptional sales milestones within the year.
Shopee Affiliate 5 Million Ringgit Club winners:
- PIPOU96
- PRINCEZLESTE
- ISMEHADIRAH
- BOOLOVE_OFFICIAL
- SABRINABEAUTYHUB
- FAISALDOTMY
- PAKHONEST
Shopee also recognised acclaimed personalities alongside Dato’ Sri Aliff Syukri, like Arieff Yong, Asyraf Rozami, Mak Kiah Ferry, Ryan Howlett, Shak Shazwan, and Sharifah Rose, whose creativity and influence helped millions of Malaysians to connect with the platform through fashion inspiration and Lagi Murah deals. In addition, Top Media Partners including The Star Media Group, Sinar Harian, China Press, Sin Chew Daily, and New Straits Times were honoured for their continued support in amplifying Shopee’s community initiatives and digital growth stories. Adding to the momentous occasion, Proton Malaysia unveiled the All‑New Saga to the public for the first time at the awards night, amplifying the momentum of Shopee’s 11.11 campaign.
“At Shopee, we believe that Malaysia’s creator community is the heartbeat of our digital economy. Shopee House and Shopee Superstar Awards is more than a celebration — it’s a statement of how far our ecosystem has come, and a promise to continue empowering every affiliate, brand, and creator to succeed together through innovation, collaboration, and creativity,” said Tan Ming Kit, Head of Marketing of Shopee Malaysia.
Don’t miss out on Shopee’s 11.11 Big Sale, with Daily Superstar Livestreams featuring brand ambassadors Bella Astilah and Dato’ Sri Aliff Syukri, Shopee Lagi Murah 50% Off Daily with Free Shipping No Minimum Spend vouchers up for grabs. Be sure to also check out the Shopee X Proton Giveaway with the ICON HUNT and SPayLater Shopee Mission and stand a chance to win the All-New Saga at https://shopee.com.my/m/11-11#SM1.
